Unconventional tactics that Fortune 100s paid millions for, adapted for smaller companies just like yours.
See What Others Miss. Grow 4x Without Burning Out.
By Adriana Delor: Retired Verizon & IBM executive
Loved By Teams From











Most businesses follow the same strategies taught in the same places, so they get the same results.
What most people do:
- Read the same business books
- Take the same online courses
- Study in the same MBA programs
- Go to the same conferences
- Ask for advice from people who have succeeded in the same industry as they’re in
I help founders and teams “break pattern” across 3 core pillars of a business that 4x results
1. Business Model
2. Operations
3. Customer Positioning
Together we might uncover:
- An alternate business model that doesn’t follow industry norms — but scales faster.
- Provocative messaging that makes your offer feel urgent, magnetic, and impossible to ignore.
- Unusual operational shifts that simplify complexity, creating more results in less time.
“Breaking pattern” is a form of reframing in diagonals instead of in categories — taking what’s in front of you and helping you see it in a way that isn’t obvious, through the lenses of other industries and of human design. 4x-ing results isn’t about doing more. It’s about seeing differently.
Real results from “breaking pattern”
"Turned 1:1 sales into a webinar – capturing 10x the leads in the same 60 minutes"
“Boosted revenue by 80% from a single shift in social media messaging.”
“Turned an idea about AI into a $100M business, in under 18 months.”
"Grew memberships 300% by re-framing how the offer was positioned.”
"4x’d cart checkouts with one simple tweak to the customer journey."
“We thought we had a messaging problem. Turned out we had a positioning one. Adri helped us name what we actually do — and everything else got easier.”
“The strategy was right — the implementation was chaos. Adri brought structure, language, and a clear system we could run with across product and ops.”
“We’d built a powerful product — but couldn’t explain it without overtalking. Adri helped us land it in one sentence. Fundraising, recruiting, and user growth all changed.”
What business owners say after 90min with Adriana
“I have rarely seen that kind of mastery happen in that flash of time” – business coach
“You made me realize a lot of things I didn’t think about” – beauty studio owner
“This brilliance kept coming out of your mouth.” – retail innovator (owner)
“I kept hoping I’d get to talk to you, so when I saw you I had to approach” – CEO at a top blog
Choose your entry point, leave with a plan you can actually use
Initial Inquiry
Just curious? Start here.
After you provide a few details we’ll chat over email and see if this is the right fit.